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Thursday, January 10, 2013

Africa: Where black is not really beautiful


31 December 2012

Africa: Where black is not really beautiful
By Pumza Fihlani
BBC News, Johannesburg



Nomasonto Mnisi says her skin colour is "a self-esteem issue" 

South Africa is marketed to the world as Mandela's rainbow nation, where everyone is proud of their race and heritage. But for some black South Africans there is such a thing as being too black.

A recent study by the University of Cape Town suggests that one woman in three in South Africa bleaches her skin. The reasons for this are as varied as the cultures in this country but most people say they use skin-lighteners because they want "white skin".

Local musician Nomasonto "Mshoza" Mnisi, now several shades lighter, says her new skin makes her feel more beautiful and confident.

She has been widely criticised in the local media and social networking sites for her appearance but the 30-year-old says skin-bleaching is a personal choice, no different from breast implants or a having nose job.

"I've been black and dark-skinned for many years, I wanted to see the other side. I wanted to see what it would be like to be white and I'm happy," she says candidly.

Over the past couple of years Ms Mnisi has had several treatments. Each session can cost around 5,000 rand (£360; $590), she tells the BBC.

Unlike many in the country, she uses high-end products which are believed to be safer than the creams sold on the black market but they are by no means risk-free, doctors say. (...)

Continue reading: http://www.bbc.co.uk/news/world-africa-20444798

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